Streaming Media allows you to watch and hear multimedia files while they travel across the Internet. This allows you to view a video, audio file or game whilst it’s being transmitted to your web browser. This eliminates the need waiting for the complete video or audio file to download, which may take hours.

Streaming media services allow viewers to stream or listen to live audio and video. They also offer recordings of videos or audio that are pre-recorded. These are files encoded using Windows Media software. The software you need is Windows Media Player on your PC to play the files. Windows Media Player launches automatically upon clicking on the link. The player plays in just a couple of few seconds. This type of file can be linked as with any other type of files.

The rise of streaming media is transforming the business of media. In turn, the opportunities are expanding to market to audiences who are using streaming media. An Pew Study of the Internet/American Life Project found that 61% of young adults stream media for watching TV. And with so many people using streaming media traditional broadcasters and advertisers need to change their strategies.

Alongside delivering videos streaming media also lets you to view live happenings. The streaming sites such as YouTube have become popular examples of this. Averaging 300 hours of content are uploaded to YouTube each minute. YouTube is among the most watched streaming sites around the globe. You should note that every stream has a different quality and capacity.

The majority of streaming devices allow several streaming services simultaneously. Alongside video, streaming devices can be able to access music, as well as On-Demand content. Some services even support voice control. These streaming services are getting more accessible. Many streaming media applications, despite their simplicity of access, require either the rental of a month or cost for subscription.

Multi-format ABRs should be considered by video publishers when creating their videos. H.264 is the most frequently used format and comes with AAC audio compression. MPEG, AVI and DVI are other formats. These formats might not work with your standard player.

Servers for streaming media can house different types of files. They don’t have the same requirements in terms of bandwidth like downloads have. Media servers streaming need to be optimised for various connectivity speeds. Also, you must allow them to keep and access various files. The movie can be compressed in order to speed delivery. Streaming Thor1 keep their content located in various locations across the world.